EdTech Platform's African Market Entry
The Challenge
An online learning platform wanted to expand into African markets to provide accessible education. They faced challenges with limited internet connectivity, diverse languages, varying educational systems, and the need for offline-capable solutions that could work in low-bandwidth environments.
Our Approach
We developed an offline-first strategy targeting Nigeria, Kenya, South Africa, Ghana, and other key markets. Our approach emphasized accessibility, local content creation, and partnerships with educational institutions and government bodies.
Developed offline-first mobile application with sync capabilities
Created localized content in 8 African languages
Established partnerships with local schools and universities
Implemented SMS-based learning for low-connectivity areas
Built solar-powered learning kiosks for rural communities
Created teacher training and certification programs
Results Achieved
The African expansion enrolled over 1 million students across 10 countries, achieving an 80% course completion rate. The offline-first approach became a model for other emerging markets, with the platform winning multiple education innovation awards.
Technology Stack
"GlobalEdge understood that education in Africa requires innovative solutions. Their offline-first approach and cultural sensitivity helped us reach students we never thought possible."
